Nice work from BBDO Argentina. I would love to see something similar but on a larger scale at the London Marathon. Maybe this could be extended with real time donations to encourage your friends while they are running?
Nike+ Human Race 10K LIVE from the INSIDE from BBDO argentina on Vimeo.
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Social gaming is gaining more and more momentum! Have a look at this statistic which I pulled off Comscore. The Total Unique Visitors to Farmville.com increased 39,347.2 % since Sep 2009!
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It seems to me that Microsoft is really on the right track in terms of innovation. Upcoming products like Project Natal, Courier, Bing Maps and now this very intuitive OS for mobile phones show that Microsoft can get rid of their "boring & unsexy" image. Keep 'em coming...
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I've already seem numerous good examples of the stop motion technique, but this one is truly amazing. 6566 frames is all it takes!
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Always wanted to use eye tracking to analyze your ad or website design? 3M was in the agency yesterday. It is still in beta, but it already delivers impressive heat maps. By using image processing algorithms the tool predicts what people will notice in visual scenes.
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