Digital Niftyness
Exploring the world of advertising with a special focus on digital technologies.
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Facebook Creative Advertising: Simplicity is Key
I just love this IKEA Facebook showroom idea. It is a very creative way of organizing a contest on Facebook with good understanding of the digital space. I would love to see more of these!
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Facebook has built in an Easter egg
Today I discovered a very nifty Facebook trick thanks to Koen. Basically if you follow these steps, you're Facebook page will start tripping with magic circles! A nice Easter egg that was apparently built in by the programmers. Awesome!
- Press Up, Up, Down, Down, Left, Right, Left, Right, B, A,
- Press enter key
- Right click.
- Press Up, Down
Magic circles will appear!
The only way to stop it is to log off or reload the page.
Try it out!
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Twitter makes you dumb, Facebook can boost intelligence...
Guildford, England - Facebook users can boost their intelligence, while microbloggers are tweeting their brain cells away, says a Scottish scientist.
Spending time on Facebook can boost what Dr Tracy Alloway of the University of Stirling calls 'working memory', while using Twitter or watching videos on YouTube requires little use of memory skills and can have a negative effect on intelligence.
Playing video war games and solving Sudoku puzzles can also stimulate memory skills, says Alloway, who claims working memory is more important to success and happiness than IQ. In an eight week study of children aged between 11 and 14, the performance of slow learners saw a significant improvement in literacy and numeracy skills and IQ ratings when their working memory was stimulated.
''It was a massive effect,'' said Alloway, at the British Science Festival at the University of Surrey in Guildford. ''On Twitter you receive an endless stream of information, but it's also very succinct. You don't have to process that information and your attention span is being reduced and you're not engaging your brain and improving nerve connections.''
War games make people use their working memory and keep track of past actions and plan future moves, she claimed, adding that there was evidence linking watching large amounts of TV with Attention Deficit Hyperactivity Disorder and extensive texting with lower IQ scores.
Sudoku was also good exercise for memory skills, as was keeping track of friends on Facebook, but the instant nature of texting, Tweeting or watching YouTube was not good for stimulating working memory.
via tgdaily.com
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