Digital Niftyness
Exploring the world of advertising with a special focus on digital technologies.
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Filed under
Internet
Internet Vices
Illustrator Patrick Moberg compared the most popular social networks with some vices. No further comment.
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Is the Internet dying? ComScore UK charts
I made a presentation based on some trends provided by Google Trends in my blogpost "Is the Internet dying?". I checked if ComScore UK (Not worldwide) would confirm this trend and this doesn't seem to be the case. I don't know if this is due to a UK versus Worldwide trend or an accuracy issue between ComScore and Google Trends.
As in my presentation, I'm not trying to proove anything, I'm just asking questions... Check it out for yourself!
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Is the Internet dying?
I have noticed something very strange lately. It started when I saw the TV-ads for Yahoo, I thought it was insane to air ads for a website. A bit later I saw a chart somewhere on the interwebs that showed a steep decline in traffic for Yahoo. I wondered how Yahoo's main competitor MSN was doing, so I started researching a bit with the help of my dear friend Google Trends.
After a while I noticed almost a pattern in the traffic decline of major global websites, all starting around September 2008. Portals, news websites, video sites, shopping sites and even adult & dowload sites are all hit. Check out the graphs in my presentation!
I'm looking forward to hear your conspiracy theories, thoughts and possible explanations. Adrian Hoole & Jamie Chadwick are convinced about the correlation with the recession, Nick Meyers on the other hand believes it's: "The end of the destination web and the rise of the social web" and I'm betting on that horse too! But what do you think?
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First Direct's new site shares what people are saying about the brand real time
First Direct launched a new site: http://www.live.firstdirect.com/.The site shares what people are saying about the brand real time. It's a bold, brave step that many brands probably wouldn't have the guts to take. But, for First Direct, a brand with strong customer advocacy, it's an excellent way to show just how good they are.
Nice work and in my opinion more brands should accept the fact that they are reviewed and discussed anyways on the web, so they should try to take some advantage out of it.
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Google Creative Lab selects the 87 coolest web inovations of 2009
Google Creative Lab sums up 87 cool web innovations in this presentation for Advertising Week 2009. Check it out!
Filed under //
creativity
Internet
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Quake Live: 3D multiplayer gaming in your browser!
My latest internet addiction calls Quake Live, which is basically an adaptation of the epic classic Quake III Arena, but in yout browser. That's right, you just have to download a plugin and then you can start fragging away against your friends wherever you are on whatever computer you are. And BTW, it's totally (advertising) free.Check out the review below and start dominating! Be careful: very very addictive ADHD game....
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