Trendsspotting has composed an interesting report on how social media will evolve in 2010 according to some of the leading industry voices.

In my opinion, 2010 will be the year that social media will break free from the traditional social networking platforms by becoming portable and scalable. Foursquare and Gowalla are first steps in the direction of location-based social networks and thanks to a social gaming element added to these apps, they are allready quite popular by the digital early adopters.

As Facebook is the new standard, I'm curious to see on how Facebook Connect will evolve as your digital ID card online and how it will make your online identity blend into the real world thanks to the rising popularity of smartphones. And what about social commerce? What if Amazon, eBay or iTunes would implement Facebook Connect, Google Friend Connect or Twitter? Buying and selling socially would drastically change e-commerce. Imagine group buys together with your Facebook Friends or recieving a discount if you share your purchase on Twitter?

I'm also waiting to see how TV will become more social. Realtime chatting from your couch on your TV screen when X-factor is on with your friends. This could look a bit like what SplashCast was doing!

Anyways, just have a look at this slideshare presentation and save some money hiring a "social media expert" to tell you the same thing.

This Social Media ROI Youtube video is made Socialnomics author Erik Qualman. This video showcases several Social Media ROI examples along with other effective Social Media Strategies. Well done!

Thanks to Tijs for the nice find.

Metrics in social media is something which interests me for while. It is still a big point of disussion amongst marketers on the how and what.

It is quite logical that everything a brand does in the social mediaspace, should have a direct link with a business or marketing objective, but how can we determine the right KPI's and metrics to measure and analyze performance.

This slideshare presention I made is a work in progress and is just the first phase, any suggestions, ideas or improvements are very welcome!

This Social (Media) Marketing Playbook is a comprehensive and well researched ebook, perfect for a newbie in the field. All the basics presented as a single source!